History

Founded in 1997, Sōna's founders quickly realized the potential and power of the medical spa concept - bringing medically supervised skin health treatments into a luxury spa environment with a detailed passion for the customer.  Determined to establish and grow this new category, Sōna began franchising in the Spring of 2002. 

In September 2007, Sōna MedSpa’s largest franchisee team, Byron Ashbridge and Joe Pitt, merged their franchise entity consisting of five North Carolina Sōna MedSpas with the corporate structure of Sōna MedSpa International.  Now leading the company, Mr. Ashbridge, President and Co-CEO, and Mr. Pitt, Chairman and Co-CEO, are looking to add to the national brand awareness of Sōna MedSpa and strategically grow the company while ensuring the utmost quality in service and client experience.

With locations in operation across the nation, Sōna has continued to be a market leader in the medical spa arena and leads the nation in treatments performed, safety and efficacy. Dedicated to our clients, Sōna MedSpa prides itself on helping people find their inner beauty - so they can LOOK BETTER. FEEL BETTER. BE BETTER.*

Mission Statement

Establish Sōna MedSpa as the trusted global leader in high quality, technology-driven, personalized Laser Hair Removal, Skin Rejuvenation, Anti-Aging and Wellness.

Our inspiration comes not only from natural external beauty, but also from the beauty within.

Core Values

Caring   Honesty   Fairness   Integrity   Trust   Respect   Commitment   Accountability

*Look Better. Feel Better. Be Better. is a service mark held by Sōna MedSpa International, Inc.